Marketing has changed. Most people haven’t.
We help clients create content and digital campaigns that actually reach the people who matter — where they are and when it counts.
No bloated budgets. No buzzwords. Just smart strategy, clear messaging and results you can measure.
If you’re ready to grow, get noticed, or just stop wasting time, start by hearing what our clients say.
How we help organizations grow smarter, faster
Ask our clients
Don’t take our word for it. Our client testimonials speak to what it’s like to work with us — and what you get. We live or die on word-of-mouth.
Our story
Kevin Whitmer spent more than a dozen years running the largest and most influential media organization in New Jersey at The Star-Ledger and NJ.com, most recently as Senior Vice President for Content, Expansion and Development. Kevin is widely known and respected in the state’s community of journalists and influencers for leading and advocating for his teammates, who have won Pulitzer Prizes, New York Emmy Awards, national Online Journalism Awards and just about every other major award in journalism.
He founded Whitmer Consulting in 2022 with his wife, Regina. Today, they offer clients a unique mix of skills focusing on data, digital media and marketing, strategic communications, audience development and targeting, high-impact SEO and, of course, storytelling, writing and editing.
They pride themselves on developing your message, and knowing how and where it is best delivered.
Curious why people hire us?
“Kevin Whitmer is the definition of a difference-maker. He is one of the smartest, most direct and most accessible people I have ever worked with or known. You reach out and you get his immediate attention. His experience has been invaluable for us. He knows New Jersey. He knows digital media. And he knows to market around the themes and stories he helped us develop.”
Jerry Keenan, President, NJ Alliance for Action
About us
Regina and Kevin have been meeting every deadline since 1989. They are experienced in journalism, digital marketing and media, corporate communications, magazine and book publishing and now in strategic communications and consulting.
And, yes, they met in a newsroom.
Kevin served for more than a dozen years as the Editor-in-Chief at The Star-Ledger and then as Senior VP for Content, Expansion and Development at NJ.com. He is now the president of Whitmer Consulting, which he co-founded with Regina.
His career in daily journalism spanned 36 years — 30 of them in New Jersey. He was part of three Pulitzer Prizes, 23 New York Emmy Awards and virtually every major national journalism award that recognizes News, Sports and Business coverage. The Star-Ledger also has received the New Jersey Press Association’s General Excellence award as the state’s top newspaper 8 of the past 11 years.
Regina is an award-winning journalist and book editor with more than 30 years’ experience reporting, writing, editing, coaching and proofreading. Her experience spans a variety of industries and platforms.
Her freelance career has included diverse, sometimes unconventional, experiences in nonprofit and corporate communications and marketing, custom content for trade publications, and publication of newsletters and magazines. Her ability to pivot has allowed her to write witty descriptions for a novelty toy catalog one day, then break down health insurance news for a wire service the next.
